Funny question. But I'm happy to say he's not a contributing factor to why I'm interested in picking up a Buick.
I think it will be an improvement. If they use him in a commercial now, I am sure it will generate a lot of hype. I am not one for letting celebrities affect my life, but Tiger is a good figurehead for the Buick brand despite his personal issues. GM in general is deep in the PGA, so I don't forsee them dropping him as a star either.I do like Tiger though its more just being a regal man for years that has brought me to buying again. I wonder if Tiger Woods recent press will improve sales of hurt them? hmm...