The once-dead Buick brand outsold Lexus — a vehicle brand that has long been the dominant marque in the U.S. luxury market — for the first two months of the year, data show.
Not many Americans are aware that Buick is still around, Bierley concedes. Indeed, many analysts have long urged GM to abandon Buick, and it was expected to be one of the first brands to go when the giant carmaker plunged into government-controlled bankruptcy in 2009.
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The Buick is back! No, really
Not many Americans are aware that Buick is still around, Bierley concedes. Indeed, many analysts have long urged GM to abandon Buick, and it was expected to be one of the first brands to go when the giant carmaker plunged into government-controlled bankruptcy in 2009.
More about it here
The Buick is back! No, really